Strategy

Case Solution for PharmaPlus in Hungary

Complete Case details are given below :

Case Name : PharmaPlus in Hungary

Authors : David W. Conklin, Jeffrey Gandz, Trevor Hunter

Source : Ivey Publishing

Case ID : 98G002

Discipline : Strategy

Case Length : 25 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

In 1997, a Hungarian pharmaceuticals producer/wholesaler is attempting to enter the retail “drugstore” industry, an industry that does not yet exist in Hungary. Hungary has strict laws defining what can be sold in a pharmacy and a “druggery,” (which are two separate entities), yet PharmaPlus, (no connection with the North American chain Pharma Plus Drugmart), is attempting to combine the two with its one existing store. Management of PharmaPlus is facing opposition from the regulatory body of pharmacists, which has authority over a pharmacy’s operations and the stakeholders in the current industry structure, despite having the support of the Minister of Health and strong evidence that the concept is popular with customers. The case deals with issues of lobbying the stakeholders who have power, finding a sustainable competitive advantage in a market that has never seen this type of business, the idea of a global concept of service, shaping an industry to one’s own advantage, an industry of pure competition (many players), potential international expansion, and the impact of Hungary entering the EU.

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Case Solution for Malaysia’s Multimedia Development Corporation (A)

Complete Case details are given below :

Case Name : Malaysia’s Multimedia Development Corporation (A)

Authors : David W. Conklin, Joel Thompson, Sylvie Weeks

Source : Ivey Publishing

Case ID : 998G01

Discipline : Strategy

Case Length : 21 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

Multimedia Development Corporation was established to build and regulate the Multimedia Super Corridor (MSC) in Malaysia. As Malaysia’s traditional manufacturing advantage due to low-cost labor dissipated and as the country targeted the year 2020 for achieving developed status, the MSC was being viewed as the catalyst to launch the Malaysian economy into the future. Malaysia’s government hoped the MSC could become a hub for high technology in Southeast Asia. It was now necessary to involve private sector corporations in refining the MSC concept, setting priorities for development, and establishing the standards that would be imposed on activities in the MSC.

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Case Solution for Ben & Jerry’s–Japan

Complete Case details are given below :

Case Name : Ben & Jerry’s–Japan

Authors : James M. Hagen

Source : Ivey Publishing

Case ID : 999A37

Discipline : Strategy

Case Length : 18 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

The CEO of Ben & Jerry’s Homemade, Inc. needed to give sales and profits a serious boost; despite the company’s excellent brand equity, it was losing market share and struggling to make a profit. The company’s product was on store shelves in all U.S. states, but efforts to enter foreign markets had only been haphazard with non-U.S. sales accounting for just three per cent of total sales. The CEO needed to focus serious attention on entering the world’s second largest ice cream market, Japan. An objective of Ben & Jerry’s was to use the excess manufacturing capacity it had in the U.S., and it found that exporting ice cream from Vermont to Japan was feasible from a logistics and cost perspective. The company identified two leading partnering options. One was to give a Japanese convenience store chain exclusive rights to the product for a limited time. The other was to give long-term rights for all sales of the product in Japan to a Japanese-American who would build the brand. For the company to enter Japan in time for the upcoming summer season, it would have to be through one of these two partnering arrangements.

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Case Solution for Monsanto and the Global Water Treatment Industry

Complete Case details are given below :

Case Name : Monsanto and the Global Water Treatment Industry

Authors : Mary M. Crossan, Dusya Vera

Source : Ivey Publishing

Case ID : 99M040

Discipline : Strategy

Case Length : 21 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

Monsanto, a biotechnology giant highly committed to sustainable development efforts, needs to assess the attractiveness of the drinking water treatment industry before deciding its entry to it. Four dimensions of the global water treatment industry are described: types of products and services, applications, end users, and geographical markets. The drinking water treatment segment, which is classified into municipal drinking water treatment and residential drinking water treatment, is examined in depth. Players in these two categories produce the chemicals and equipment necessary to purify tap water supplied to consumers and residential water purification devices. The bottled water industry is considered a substitute of the drinking water treatment segment. Teaching purpose: To answer the question “Is the industry attractive?” and to introduce students to industry analysis and industry segmentation.

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Case Solution for Mustika Ratu: Navigating Through Social and Economic Crisis

Complete Case details are given below :

Case Name : Mustika Ratu: Navigating Through Social and Economic Crisis

Authors : Louis Hebert, Donna Everatt

Source : Ivey Publishing

Case ID : 99M045

Discipline : Strategy

Case Length : 24 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

Mustika Ratu is a leading Indonesian manufacturer of health and beauty products and traditional herbal supplements that began as a modest enterprise and had grown to become one of Indonesia’s most successful consumer products companies. However, in May 1998, in response to the social, political, and economic chaos Indonesia was experiencing (sparked by the Asian financial crisis of 1997), the capital erupted in a sea of violence. The rioting affected almost every business operating in Indonesia. Mustika Ratu’s managing director must decide whether to design and implement a new strategic marketing plan in light of the external environment and a potential decline in revenue growth or to remain true to the strategies that had garnered success in the past.

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Case Solution for Taiwan’s United Microelectronics Corp. (UMC)

Complete Case details are given below :

Case Name : Taiwan’s United Microelectronics Corp. (UMC)

Authors : Anthony S. Frost, Terence Tsai, Borshiuan Cheng, Changhui Zhou

Source : Ivey Publishing

Case ID : 98M017

Discipline : Strategy

Case Length : 12 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

Taiwan’s United Microelectronics Corp. (UMC), one of the world’s leading semiconductor foundries, has grown dramatically in 16 years. UMC pursued a strategy of vertical disintegration as part of the chairman’s vision of turning UMC into a “pure-play” foundry. This case discusses the major technological and competitive forces affecting the industry and looks at UMC’s restructuring through the eyes of the chairman. Provides enough detail to engage the class in a discussion of the merits of UMC’s vertical disintegration strategy and the possible pitfalls of this approach going forward.

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Case Solution for Swatch and the Global Watch Industry

Complete Case details are given below :

Case Name : Swatch and the Global Watch Industry

Authors : Allen Morrison, Cyril Bouquet

Source : Ivey Publishing

Case ID : 99M023

Discipline : Strategy

Case Length : 26 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

Reviews the efforts of Swatch to reposition itself in the increasingly competitive global watch industry. Provides extensive information on the history and structure of the global watch industry and highlights the shrinking time horizons decision makers face in formulating strategy and in responding to changes in the industry. In particular, the case discusses how technology and globalization have changed industry dynamics and have caused companies to reassess their sources of competitive advantage. Like other companies, Swatch faces the difficult task of deciding whether to emphasize product breadth or focus on a few key global brands. It also must decide whether to shift manufacturing away from Switzerland to lower cost countries like India.

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Case Solution for Newell Co.: The Rubbermaid Opportunity

Complete Case details are given below :

Case Name : Newell Co.: The Rubbermaid Opportunity

Authors : Joseph N. Fry

Source : Ivey Publishing

Case ID : 900M10

Discipline : Strategy

Case Length : 09 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

The Newell Co., a multibillion dollar company dealing in hardware and home furnishings, office products, and housewares, was contemplating a merger with Rubbermaid, a renowned manufacturer of plastic products. Newell had a remarkable record of success in growth by acquisition. Rubbermaid would mark a quantum step in this program, but equally, would pose a formidable challenge to Newell’s capacity to integrate and strengthen acquisitions. Corporate strategy and advantage is studied, particularly through the Collis and Montgomery framework, to determine whether the proposed merger is a step too far.

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Case Solution for Midea: Globalization Challenge for a Leading Chinese Home Appliance Manufacturer

Complete Case details are given below :

Case Name : Midea: Globalization Challenge for a Leading Chinese Home Appliance Manufacturer

Authors : Niraj Dawar, Peter Yuan

Source : Ivey Publishing

Case ID : 900A31

Discipline : Strategy

Case Length : 22 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

The managing director and director of overseas marketing of Midea Group, China’s largest air-conditioner manufacturer, had concerns about the company’s domestic and global competitive position. They felt the company needed to develop a strategy to defend its home market in the wake of more liberalized imports and, simultaneously, develop the resources and skills required to play in a global market where its cost advantages had been nullified because international players were also exporting from China. To do so, they needed to review the company’s current international strategy and examine both branding and private label options.

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Case Solution for Citibank Argentina

Complete Case details are given below :

Case Name : Citibank Argentina

Authors : Bodo B. Schlegelmilch, Kussai El-Chichakli

Source : Ivey Publishing

Case ID : 99A031

Discipline : Strategy

Case Length : 29 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

Citibank Argentina faces a number of questions about how to develop its future strategy in its credit card business. Citibank is the most successful foreign bank in Argentina and is number one in the country’s credit card business. To defend its position as leader, Citibank has to maintain its role as driver of the business, given that aggressive competition from American Express and others can be expected. However, intensifying competition involves increasing pressure on margins and the need to tap new (and less secure) market segments to achieve the growth target.

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