China

Case Solution for Bringing Silicon Valley to China: Linktone

Complete Case details are given below :
Case Name :      Bringing Silicon Valley to China: Linktone
Authors :           Donna Kelley, Hengyuan Zhu
Source :             Babson College
Case ID :            BAB252
Discipline :        Entrepreneurship
Case Length :    21 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Linktone was formed in September 1999 to develop text messaging applications and content for the Chinese market. Starting as a division within Intrinsic China Technology Ltd., a Shanghai-based wireless technology company, it was spun out as an independent venture in April 2001. After two years in the market, the company saw its revenues grow, but it was not yet profitable and faced intense competition. In 2003, Raymond Yang, a successful businessman and entrepreneur in both China and Silicon Valley, California, joined Linktone as CEO. He brought some of the management style he had adopted in Silicon Valley, built a national sales network to work with local service provider offices, and sourced new products from Chinese, Japanese, and Western content providers. The mobile telecommunications market was undergoing explosive growth and constant change in China at the time, and acquisition activity was accelerating. Yang was considering an acquisition offer from China.com, a NASDAQ-traded Chinese service provider, and also the possibility of taking Linktone public on the NASDAQ.
 
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Case Solution for Competing by the Book: Destination China

Complete Case details are given below :
Case Name :      Competing by the Book: Destination China
Authors :           Cyril Bouquet, William Hawkins, John J. Wegener
Source :             Ivey Publishing
Case ID :            905M61
Discipline :        Strategy
Case Length :    10 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Lingo Media is a leading publisher of English language learning programs in China. But market share leadership hasn’t come easily for the Canadian-based company and doesn’t equate with impressive sales or tangible profitability. Describes the company’s learning journey in China and looks at the lessons learned on choosing the right alliance partner, tailoring products to unique local Chinese customers, and what unique resources are necessary to succeed in 21st century China.
 
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Case Solution for Resina: Managing Operations in China

Complete Case details are given below :
Case Name :      Resina: Managing Operations in China
Authors :           Paul W. Beamish, Jordan Mitchell
Source :             Ivey Publishing
Case ID :            906M48
Discipline :        Strategy
Case Length :    24 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Resina is a global manufacturer of resins and surfacing solutions headquartered in Helsinki, Finland, with three production facilities and 12 sales offices in China. The head of Asia Pacific for Resina needs to decide what should be done about Beijing and Guangdong. Should Beijing remain in operation, be shut down, or moved to another area where demand for liquid bulk resins is stronger. Similar options exist in Guangdong. In aiming towards profitable operations, he needs to consider the buoyancy of local demand, Resina’s partner in Beijing, local and foreign competitors, and appropriate managers in each operation.
 
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Case Solution for Cumi India’s Global Strategy: The China Puzzle

Complete Case details are given below :
Case Name :      Cumi India’s Global Strategy: The China Puzzle
Authors :           S. Ramnarayan, Charles Dhanaraj, Krithiga Sankaran
Source :             Ivey Publishing
Case ID :            W13154
Discipline :        Strategy
Case Length :    16 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Carborundum Universal Murugappa International (CUMI) was a leading abrasives manufacturing company based in India with global operations in Russia, South Africa and China. In the global abrasives business, China held 50 per cent of the raw materials for the industry. China was also the largest market for abrasives worldwide and was expected to contribute to one third of the global demand for abrasives. CUMI had the vision to become a global leader in the abrasives industry within 10 years. It had successfully expanded operations in Russia and South Africa, where it was seen more as a partner than a conqueror in its acquisition strategy. In 2006, the company entered China through a joint venture with a Chinese state company but subsequently bought out the partner. However, the company was facing several problems with its stand-alone operation there, especially in terms of maintaining its workforce and hiring local managers. It was clear that winning market share in China was necessary, but the complexity of the Chinese market had proven to be a challenge. The managing director had to present a strategy for working successfully in China to the board.
 
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Case Solution for Trojan Technologies, Inc.: The China Opportunity

Complete Case details are given below :
Case Name :      Trojan Technologies, Inc.: The China Opportunity
Authors :           Pratima Bansal, Paul W. Beamish, Ruihua Jiang
Source :             Ivey Publishing
Case ID :            99M028
Discipline :        General Management
Case Length :    16 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The senior market associate of Trojan Technologies reflected on the water shortages anticipated in developing countries created by their explosive economic growth. Trojan sold water disinfecting equipment, and the senior market associate’s job was to find new areas for growth. China was particularly intriguing because it had as much water as Canada, but 40 times the population, and its economic boom would further stress current water resources. Trojan had set growth hurdles of 30% per year, and it needed new markets to reach that objective. The task in new market development was to determine whether Trojan should enter China and, if so, when, where, and how. The associate knew little of China: how decisions were made for water disinfecting equipment, whether Trojan’s patents would be protected, and what level of resources would be required. The vice president of new business development wanted to see recommendations within the month.
 
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Case Solution for China Kelon Group (B): Integration After Merger

Complete Case details are given below :
Case Name :      China Kelon Group (B): Integration After Merger
Authors :           Justin Tan, Paul W. Beamish
Source :             Ivey Publishing
Case ID :            903M05
Discipline :        General Management
Case Length :    16 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Deals with the issue of integrating two large business groups after the No. 6 air conditioner manufacturer, Kelon Group, acquired the No. 5 air conditioner producer, Huabao. Whereas Kelon Group is a nonstate-owned company, Huabao was spun off from a state-owned enterprise group. It was a landmark acquisition case in which a nonstate entrepreneurial firm took over a state enterprise that had a strong name brand and national reputation. The two companies have different resource bases, history, tradition, corporate culture, management style, product features, and reward systems. They were traditionally close rivals located in the same township. The combined capacity will make the new Kelon-Huabao the top air conditioner manufacturer in terms of market share, assuming a successful merger and integration.
 
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Case Solution for China Kelon Group (A): Diversify or Not?

Complete Case details are given below :
Case Name :      China Kelon Group (A): Diversify or Not?
Authors :           Justin Tan, Paul W. Beamish
Source :             Ivey Publishing
Case ID :            903M04
Discipline :        General Management
Case Length :    09 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
In 1998, the soon-to-retire founder of China Kelon Group, a major home electrical appliance manufacturer, was confronting issues of market diversification (urban to rural), product diversification (now also produced air conditioners), and the evolution of his senior management team (from an entrepreneurial firm to one managed by a professional manager). This case illustrates to a non-Chinese audience just how rapidly local Chinese manufacturing has developed and that such firms are future competitors for foreign companies.
 
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Case Solution for GM in China

Complete Case details are given below :
Case Name :      GM in China
Authors :           David W. Conklin, Danielle Cadieux
Source :             Ivey Publishing
Case ID :            905M07
Discipline :        General Management
Case Length :    19 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
For General Motors (GM), the year 2004 brought a wide variety of new challenges that added to an already complex business environment. The industry structure was changing quickly. Demand and supply projections for motor vehicles had promised substantial increases in sales and profits, but suddenly the optimism faded. China’s new membership in the World Trade Organization created expectations of a level playing field for foreign investors, but – at least in the short run – major barriers remained. Government intervention persisted, particularly the requirement of a joint venture partner, competition from government-owned assembly firms, and arbitrary rules such as sector-specific credit restrictions. Violation of intellectual property, with the copying of foreign automobile designs and false-branding of parts, was an ongoing threat. Also, inflation was increasing and the government was unsure whether and how to use monetary and fiscal policies. The government had purposely kept the renminbi undervalued for many years. Pressure was building for the government to change its foreign exchange rate policy, but a higher renminbi would suddenly decrease GM China’s international competitiveness.
 
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Case Solution for Sun Life Financial: Entering China

Complete Case details are given below :
Case Name :      Sun Life Financial: Entering China
Authors :           Paul W. Beamish, Ken Mark, Jordan Mitchell
Source :             Ivey Publishing
Case ID :            904M66
Discipline :        General Management
Case Length :    21 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Sun Life Financial is a large insurance conglomerate with $14.7 billion in annual revenues. The vice-president for China must formulate an approach for his company’s entrance into China. Sun Life has achieved two important milestones: the right to apply for a license and the signing of a Memorandum of Understanding for Joint Venture with China Everbright, a local securities company. The financial vice-president must consider strategic options for entry and choose a city in which to focus his efforts in getting a license. In doing so, he needs to consider Sun Life’s overall priorities, strategic direction, and how he will sell the concept to senior management in Canada.
 
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Case Solution for GM in China – Abridged

Complete Case details are given below :
Case Name :      GM in China – Abridged
Authors :           David W. Conklin, Danielle Cadieux
Source :             Ivey Publishing
Case ID :            905M30
Discipline :        General Management
Case Length :    10 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
For General Motors (GM) China, 2004 brought a wide variety of new challenges that added to an already complex business environment. Industry structure was changing quickly, demand and supply projections for motor vehicles had promised substantial increases in sales and profits but suddenly optimism faded. China’s membership in the World Trade Organization created expectations of a level playing field for foreign investors, but major barriers remained, including continuing government intervention, competition from government-owned assembly firms, arbitrary rules such as sector-specific credit restrictions and violation of intellectual property with the copying of foreign automobile designs and false-branding of parts. Meanwhile, inflation was increasing and the government was unsure whether and how to use monetary and fiscal policies. This is an abridged version of GM in China.
 
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