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Case Solution for Growing the Online Portal of Business Fundas

Complete Case details are given below :

Case Name :      Growing the Online Portal of Business Fundas
Authors :           Arpan Kumar Kar
Source :             Ivey Publishing
Case ID :            W14761
Discipline :        Information Technology
Case Length :    13 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Business Fundas, a portal that publishes educational business and management articles, is situated within the electronic publishing industry, which has many players and is highly fragmented. The start-up company faces many challenges in its efforts to position itself for growth and to take advantage of various innovative value propositions and business models. The senior managers hope to gain insights into user-specific trends through the use of data analytics.
 
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Case Solution for Mars Inc.: Online Procurement

Complete Case details are given below :

Case Name :      Mars Inc.: Online Procurement
Authors :           Peter C. Bell
Source :             Ivey Publishing
Case ID :            905E04
Discipline :        Information Technology
Case Length :    06 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Mars Inc., one of the world’s largest privately owned businesses, purchased over $4 billion of materials annually and was aware that many major firms were achieving savings of around 5% through the use of online procurement auctions. The vice-president for business solutions at Mars wondered whether it was possible to design an online auction to meet the special needs of Mars while enabling Mars to achieve the savings necessary to allow the company to prosper and grow in its highly competitive markets.
 
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Case Solution for Dollar Thrifty Automotive Group: Online Discounting

Complete Case details are given below :

Case Name :      Dollar Thrifty Automotive Group: Online Discounting
Authors :           Chris K. Anderson, Benjamin Marcus
Source :             Ivey Publishing
Case ID :            905E08
Discipline :        Information Technology
Case Length :    04 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Dollar Thrifty Automotive Group (DTAG) is considering offering a price guarantee to entice consumers to use their web site. Students will be introduced to break-even analysis and general spreadsheet modeling. This is an abridged version of Online Low Price Guarantees – Dollar.com
 
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Case Solution for epost: Evolving an Online Business

Complete Case details are given below :

Case Name :      epost: Evolving an Online Business
Authors :           Deborah Compeau, Jane Gravill
Source :             Ivey Publishing
Case ID :            907E01
Discipline :        Information Technology
Case Length :    15 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The chief executive officer (CEO) of epost is preparing for a meeting with his successor. Epost, a division of Canada Post, is in a transition and many decisions will need to be made by the successor. With the introduction of the Internet, people are using regular postal services less frequently. Epost was created to generate revenue and to provide customers the ease of paying bills electronically. In 2004, epost acquired its competitor, Webdoxs. Implementing epost posed many information technology (IT) challenges because financial and personal information is exchanged and stored, and, therefore, the service has to be reliable and secure. The CEO ponders several issues as he prepares for his meeting with his successor.
 
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Case Solution for UltraRichMatch.com: Online Matrimony in India

Complete Case details are given below :
Case Name :      UltraRichMatch.com: Online Matrimony in India
Authors :           Sivakumar Alur, Sulagna Mukherjee
Source :             Ivey Publishing
Case ID :            W14471
Discipline :        Entrepreneurship
Case Length :    11 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
In November 2011, UltraRichMatch.com (URM) was founded as an online matrimonial portal targeted at Indian millionaires. URM was unique as it provided both wedding planning and matchmaking services. URM depended on building affiliations with providers of wedding products and services. These affiliations had not grown according to expectations. By early 2013, the founder believed that expansion was necessary for URM. He had arrived at three options for expansion: expansion online with a new portal, setting up a franchise chain of bricks and mortar marriage centres/ bureaus and expansion of URM’s affiliate program to attract more customers. His dilemma was whether to pursue all these plans simultaneously or one at a time.
 
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Case Solution for Beijing Xiaomi Technology Co.: Growth Via Online Channels

Complete Case details are given below :
Case Name :      Beijing Xiaomi Technology Co.: Growth Via Online Channels
Authors :           Miao Cui, Yanhong Guo, Feixiang Peng, Jilong Wang, Liang Wang, Tianyue Yang
Source :             Ivey Publishing
Case ID :            W14665
Discipline :        Marketing
Case Length :    11 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Beijing Xiaomi Technology Co. Ltd. (Xiaomi) had grown into the third-largest cell phone brand in China and the sixth-largest in the world. The company solely deployed online channels, which contributed to its success. In the initial stage, Xiaomi depended on its own online channel to interact with consumers to develop user-friendly products and sell products. Three years after its inception, the company successfully established its flagship store on the largest business-to-consumer e-commerce platform in China. However, Xiaomi was facing a series of challenges, such as competitors’ imitation and consumer complaints regarding services. Xiaomi was at a crossroads: should it stick to its online channels or develop online-to-offline channels?
 
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Case Solution for From PPG to Vancl: Business Model Evolution of Online Apparel Retailing

Complete Case details are given below :
Case Name :      From PPG to Vancl: Business Model Evolution of Online Apparel Retailing
Authors :           Xiaobo Wu, Xubo Bai
Source :             Ivey Publishing
Case ID :            W11172
Discipline :        General Management
Case Length :    14 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
“In October 2005, PPG pioneered a new model for online apparel retailing in China. Targeting low-end men’s apparel, PPG’s new business model met with great initial success due to its responsive supply chain, lighter distribution channel, and the brand established by costly advertising. However, underlying limitations of PPG’s business model led to its eventual failure. Followers learned from both PPG’s success and failure. The best practices of VANCL provided a good example of the evolution of a business model, which made VANCL the new leader in the online retail industry. To show the evolving characteristics of the apparel retailing business model, this case describes a successive two-stage story, in which each company made improvements based on other forerunners.”
 
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Case Solution for Azza Fahmy Jewellery: Going Online Post Revolution (A)

Complete Case details are given below :
Case Name :      Azza Fahmy Jewellery: Going Online Post Revolution (A)
Authors :           Marina Apaydin, Hend Mostafa, Leila Khauli
Source :             Ivey Publishing
Case ID :            W14069
Discipline :        General Management
Case Length :    05 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
This is the fourth case in the Azza Fahmy series. This case and the three others in this series (9B13M097, 9B13M098 and 9B13M099) can be used together or on a standalone basis.Azza Fahmy Jewellery: Going Online Post-revolution (B) (9B14M024) is a supplement to this case.This case series features a female Egyptian entrepreneur who faces the challenge of developing her self-titled jewellery brand. This case describes the changes that have occurred in the external environment and their effect on strategy implementation. The Egyptian Revolution on January 2011 has forced the entrepreneur to re-evaluate her strategy and make the necessary changes. The use of social media, which was a catalyst of the revolution and also affected its outcome, presents a great opportunity for expanding her business even further.
 
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Case Solution for Jewellworld.com–Online Jewelry Shopping in China

Complete Case details are given below :
Case Name :      Jewellworld.com–Online Jewelry Shopping in China
Authors :           Shigefumi Makino, Anthony Fong
Source :             Ivey Publishing
Case ID :            905A09
Discipline :        Marketing
Case Length :    22 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The marketing manager of Jewellworld.com was faced with the problem of a saturated Hong Kong market, and has to consider ways in which to expand the business. In a meeting with the marketing director, who was responsible for the development of the Hong Kong and Chinese jewelry markets, one of the main topics was the expansion of the online shopping strategy into the B2C area in China; however, the staff of the marketing department held different views. The immediate question was whether Jewellworld.com should move into the B2C area at full speed or wait and see how other competitors fared in the China online market. The other issue was the segmentation that Jewellworld should employ if they decide to enter the B2C market in China. A competitor had established retail stores across China. The question was whether Jewellworld should aim to cover all market segments and product lines, or target young people who tend to use the Internet more frequently.
 
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