Strategy

Case Solution for Nike, Inc.: Developing an Effective Public Relations Strategy

Complete Case details are given below :

Case Name :      Nike, Inc.: Developing an Effective Public Relations Strategy
Authors :           Kathleen E. Slaughter, Donna Everatt
Source :             Ivey Publishing
Case ID :            99C034
Discipline :        Human Resource Management
Case Length :    24 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
It had been almost a decade since the first article surfaced in the media alleging that factories subcontracted by Nike in China and Indonesia were forcing workers to work long hours for low pay and for physically and verbally abusive managers. The article was the seed of a media campaign that created a public relations nightmare for the company. A financial crisis in Asia and intense competition in the domestic market contributed to a decline in Nike’s revenue and market share after three years of record performance. Though no direct correlation could be proven between the consumer’s negative perceptions of Nike and the company’s decline in market share and stock, it certainly did not help in its efforts to establish itself as the global leader in a hotly competitive industry.
 
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Case Solution for L’Oreal S.A.: Rolling out the Global Diversity Strategy

Complete Case details are given below :

Case Name :      L’Oreal S.A.: Rolling out the Global Diversity Strategy
Authors :           Ken Mark, Cara Maurer
Source :             Ivey Publishing
Case ID :            910C26
Discipline :        Human Resource Management
Case Length :    14 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
L’Oreal S.A. is in the process of implementing a global diversity strategy. The firm’s Europe diversity director is working with various country units to roll out the strategy. The director faces obstacles such as cultural differences between countries and, generally, low awareness of the benefits a diversity strategy can bring.
 
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Case Solution for Bundy Asia Pacific: China Strategy

Complete Case details are given below :

Case Name :      Bundy Asia Pacific: China Strategy
Authors :           Paul W. Beamish, Jack Li, Nancy Wang, Steven Zuo
Source :             Ivey Publishing
Case ID :            98M003
Discipline :        Business & Government Relations
Case Length :    22 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
In early 1996, Phil Stephenson, the director of China for Bundy Asia Pacific (BAP), leaned back in front of his office window in Adelaide, Australia. He had been preoccupied with Bundy’s business in China since his meeting that morning with BAP’s CEO, Tony Martin. Martin had shown Phil the fax from Robin Thompson, the new marketing and product development director of Bundy International, BAP’s U.K.-based parent company. Thompson had asked BAP about its strategy for the refrigeration business in China. Despite 10 years of experience in China, Bundy had not met its market goals. Whatever strategy was developed, it would be an important part of Bundy’s proposed global refrigeration strategy. This is a rich case, with detailed discussion possible around issues including: 1) business (re)development strategy, 2) joint ventures versus wholly owned subsidiaries, 3) organizational structure, and 4) expatriate and local staffing.
 
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Case Solution for Pahalwan’s: Need for a New Marketing Strategy

Complete Case details are given below :
Case Name :      Pahalwan’s: Need for a New Marketing Strategy
Authors :           Jyoti Sharma, Subhadip Roy
Source :             Ivey Publishing
Case ID :            W14488
Discipline :        Entrepreneurship
Case Length :    07 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Pahalwan’s was a chain of four outlets that offered sweets, snack food and fast food in Jammu, India. It had a major presence in the state of Jammu and Kashmir and was delivering products to other parts of India, such as Delhi. However, local, national and international food retailers had entered the market, increasing the competition. Changing consumer preferences had also started affecting the company. Pahalwan’s did not believe in advertising its products and focused little energy on branding activities. Thus, there was a need to plan for an innovative and cost-effective communication strategy to boost its sales. Pahalwan’s also needed to think about new products and new markets to stay in business.
 
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Case Solution for Workbrain Corp. – A Case in Exit Strategy

Complete Case details are given below :
Case Name :      Workbrain Corp. – A Case in Exit Strategy
Authors :           Tevya Rosenberg
Source :             Ivey Publishing
Case ID :            907N07
Discipline :        Organizational Behavior
Case Length :    14 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The chief financial officer (CFO) of Workbrain Corporation (Workbrain) must prepare a memo for the upcoming board of directors meeting. Workbrain, a venture-backed company, has grown substantially since its founding in November 1999. Now the CFO must communicate to the board whether it is time to consider an initial public offering (IPO) and, if so, in which exchange market the stock should be offered. The company must also consider what financing alternatives are available (including maintaining the current venture financing arrangement) and whether the company needs to raise money at all. The CFO is thinking about the memo, knowing that his words will have considerable impact on the company.
 
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Case Solution for Acer Group’s R&D Strategy: The China Decision

Complete Case details are given below :
Case Name :      Acer Group’s R&D Strategy: The China Decision
Authors :           Terence Tsai, Borshiuan Cheng, Donna Everatt
Source :             Ivey Publishing
Case ID :            99M007
Discipline :        Operations Management
Case Length :    14 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The Acer Group was one of the world’s largest PC and computer component manufacturers. Members of Acer’s R&D management team were considering the location of a new R&D lab with a view to maximizing the effectiveness of their global R&D strategy.
 
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Case Solution for Wal-Mart China: Sustainable Operations Strategy

Complete Case details are given below :
Case Name :      Wal-Mart China: Sustainable Operations Strategy
Authors :           David Robb, Ben Hopwood, Lei Wang, Jun Cheng
Source :             Ivey Publishing
Case ID :            908D09
Discipline :        Operations Management
Case Length :    20 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
A German expatriate had moved to China in 2005 to take up a merchandising position at the Wal-Mart China headquarters in Shenzen. By 2008 he had been promoted to the new position of senior director for sustainability for Wal-Mart China (retail) and Global Procurement. His new position required that he lead the rapidly-approaching inaugural Wal-Mart Sustainability Summit. The senior director must ensure that Wal-Mart China’s five Strategic Value Networks (SVNs), which were tasked with leading sustainability change within the organization, continued to engage stakeholders by implementing innovative solutions that not only cut costs but also lead to more sustainable operations. The case describes Wal-Mart China’s operations (including purchasing, distribution and retail) in the context of the company’s desire to improve sustainability in a manner appropriate to China. The immediate issue is to identify opportunities to improve the sustainability of Wal-Mart China’s distribution systems and retail operations.
 
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Case Solution for Operations Strategy at Galanz

Complete Case details are given below :
Case Name :      Operations Strategy at Galanz
Authors :           Stephen (Chi Hung) Ng, Barbara Li, Xiande Zhao, Xuejun Xu, Yang Lei
Source :             Ivey Publishing
Case ID :            910D05
Discipline :        Operations Management
Case Length :    17 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Starting from a humble beginning of being a manufacturer of down feather products owned by Shunde Township, Galanz Enterprises Group Co. Ltd. (Galanz) had transformed itself into a world class manufacturer of microwave ovens producing about 50 per cent of the global output in 2003. This case describes the competitive and operational strategies that Galanz used to achieve such a meteoric growth. The company started out with a clear competitive strategy based on cost leadership. It designed and implemented operations system to help achieve lower cost through economy of scale, the transfer of production capacity from developed countries and full utilization of the available production capacity.<br><br>The case aims to: 1. introduce students to the concepts of order winner, order qualifiers, operations priorities/objectives. 2. show how operations priorities should reflect customer requirements and affect the way a company wants to compete. 3. demonstrate how a company can gain competitive advantages through low cost strategy and how to support business strategy using operations strategy and capabilities. 4. show students how a company can build multiple capabilities over time and how a company’s strategy and operational capabilities can change over time. 5. provide students with the opportunity to analyze trade-offs involved in making strategic, operational and marketing decisions as a business expands from the domestic to the global market and from OEM to ODM and OBM. 6. challenge students to develop coherent action plans that address future growth objectives. 7. help understand the tremendous opportunities and challenges of managing operations and supply chain activities in China.
 
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Case Solution for Warehousing Strategy at Volkswagen Group Canada Inc. (VGCA)

Complete Case details are given below :
Case Name :      Warehousing Strategy at Volkswagen Group Canada Inc. (VGCA)
Authors :           P. Fraser Johnson, Adam Bortolussi
Source :             Ivey Publishing
Case ID :            W12772
Discipline :        Operations Management
Case Length :    08 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The director of warehousing and logistics at Volkswagen Group Canada (VGCA) had been tasked with analyzing the capacity of the Toronto parts distribution center to support an aggressive growth plan that involved a series of new product launches and product facelifts. Expecting that expansion of the facility would be necessary, the director needed to establish the additional warehouse capacity required, when it would be needed by and which expansion option made the most sense.
 
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Case Solution for Eli Lilly in India: Rethinking the Joint Venture Strategy

Complete Case details are given below :
Case Name :      Eli Lilly in India: Rethinking the Joint Venture Strategy
Authors :           Charles Dhanaraj, Paul W. Beamish, Nikhil Celly
Source :             Ivey Publishing
Case ID :            904M16
Discipline :        Strategy
Case Length :    25 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Eli Lilly and Company is a leading U.S. pharmaceutical company. The new president of intercontinental operations was re-evaluating all of the company’s divisions, including the joint venture with Ranbaxy Laboratories Limited, one of India’s largest pharmaceutical companies. This joint venture had run smoothly for a number of years despite their difference in focus, but recently Ranbaxy had been experiencing cash flow difficulties due to its network of international sales. In addition, the Indian government was changing regulations for businesses in India, and joining the World Trade Organization would have an effect on India’s chemical and drug regulations. The president must determine if this international joint venture still fits Eli Lilly’s strategic objectives.
 
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