Solution

Case Solution for David E. White: Executive Direct Line

Complete Case details are given below :

Case Name : David E. White: Executive Direct Line

Authors : Elizabeth M.A. Grasby, Gregory Critchley

Source : Ivey Publishing

Case ID : W15130

Discipline : Marketing

Case Length : 14 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

The owner of a fine-menswear store needs to make some crucial decisions regarding his own new line of made-to-measure clothing. He has to decide how to best market a new line and make decisions regarding the target market, product, placement and promotion.

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Case Solution for Parker & Pine

Complete Case details are given below :

Case Name : Parker & Pine

Authors : Elizabeth M.A. Grasby, Brian Langen

Source : Ivey Publishing

Case ID : W15132

Discipline : Marketing

Case Length : 09 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

The co-founders of Parker & Pine must decide how best to launch their apparel company’s first product, the boxer brief for plus-sized men. With only a few small changes to be made to the product before a full-scale launch, the partners have two important marketing decisions to make: setting the selling price for the boxer briefs and deciding how best to market them alongside the Parker & Pine brand.

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Case Solution for Godrej Security Solutions Ltd: Moving Consumers to Action

Complete Case details are given below :

Case Name : Godrej Security Solutions Ltd: Moving Consumers to Action

Authors : Bhagyalakshmi Venkatesh, Mehernosh Pithawalla, Suruchi Trivedi

Source : Ivey Publishing

Case ID : W15135

Discipline : Marketing

Case Length : 11 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

Godrej Security Solutions (GSS) offered both physical security products (such as safes, lockers, etc.) and electronic security products (such as cameras with analytics, closed circuit television, biometric and access control systems, burglar alarms, etc.). Although homeowners were evidently worried about their security, they were typically passive and reactive – as opposed to proactive – in addressing the problem. GSS had launched two effective advertising campaigns; however, continuing to communicate the importance of security solutions and converting this buyer inertia to action was fundamental to its ongoing success. What should the company’s communication strategy be?

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Case Solution for Optima Business Group: Leveraging Information Technology for Salesforce Enablement

Complete Case details are given below :

Case Name : Optima Business Group: Leveraging Information Technology for Salesforce Enablement

Authors : Ritu Mehta, Debabrata Ghosh

Source : Ivey Publishing

Case ID : W15139

Discipline : Marketing

Case Length : 11 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

Optima Business Group (OBG), a consumer packaged goods firm, achieved significant improvements in its sales and distribution processes through the implementation of sales force automation (SFA). The implementation was carried out in the urban markets of OBG, but it was not an easy journey. The chief technology officer has to decide whether OBG should implement SFA in its rural markets and, if so, how it should be executed. What are the risks and benefits of implementing the system? Competitors are fast leveraging information technology in other functions such as finance, HR and vendor management and OBG needs to catch up. Finally, competitors of OBG are adopting innovative methods to share the costs of IT implementation (e.g., handheld devices) with their partners. Faced with different options, and a unique terrain of conducting business in the emerging economy of India, the chief technology officer has to decide on OBG’s future IT strategy.

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Case Solution for Temasek’s Offer to Buy Olam International

Complete Case details are given below :

Case Name : Temasek’s Offer to Buy Olam International

Authors : Ruth S.K. Tan, Zsuzsa R. Huszar, Weina Zhang

Source : Ivey Publishing

Case ID : W14757

Discipline : Finance

Case Length : 15 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

Olam International, a publicly listed firm, was a leading agri-business with an integrated supply chain. To sustain growth, the company took on large amounts of debt to fund acquisitions and other capital expenditures. A hedge fund issued a Sell recommendation, highlighting the problems facing the company, including several years of negative free cash flows. The heated exchange between Olam and the hedge fund led to a government investment fund, Temasek Holdings, first backing Olam, and then eventually offering to buy out the minority shareholders. This scenario presents an excellent opportunity to apply the discounted cash flow analysis and relative valuation techniques to evaluate Temasek’s offer.

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Case Solution for Valuation of EatOnline.Asia

Complete Case details are given below :

Case Name : Valuation of EatOnline.Asia

Authors : Parvinder K. Arora

Source : Ivey Publishing

Case ID : W14759

Discipline : Finance

Case Length : 06 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

The founder and chief executive officer of Human Touch Connect Pte. Ltd. was hard at work in his office in Singapore. He had been working on the detailed valuation of his latest venture, EatOnline.Asia, to be presented to the partner of Top Line Ventures, a venture capital firm. He was hoping to be able to convince the firm to invest the required amount of SGD1.5 million. The founder wondered what method(s) of valuation he could use to reflect the fair value of the project. The second issue that was troubling him was, in the event that he was successful in convincing Top Line Ventures, how much stake he could offer for an investment of SGD1.5 million.

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Case Solution for Shanda Games: A Buyout of a Chinese Family Firm

Complete Case details are given below :

Case Name : Shanda Games: A Buyout of a Chinese Family Firm

Authors : Emir Hrnjic, David Reeb

Source : Ivey Publishing

Case ID : W15136

Discipline : Finance

Case Length : 14 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

A controlling shareholder of the NYSE-listed Chinese online gaming company Shanda Games has offered a buyout at USD6.90 per American Depository Share (ADS); each ADS consists of two ordinary shares. The offer provides a premium of 22 per cent to the stock’s Friday close. Throughout the previous year, Shanda Games’ ADS had typically traded in the range of USD3.00 to 4.50.As Shanda Games’ independent directors attempt to evaluate the offer, they wonder: Should the shareholders accept it as it is? Should they ask for a higher price? Or should they look for the alternatives?

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Case Solution for Amsterdam Brewery

Complete Case details are given below :

Case Name : Amsterdam Brewery

Authors : Elizabeth M.A. Grasby, Erica Furgiuele

Source : Ivey Publishing

Case ID : W15140

Discipline : Accounting

Case Length : 14 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

The owner and president of a craft brewery and restaurant had just finished reviewing the company’s mid-year results, which revealed some operational capacity issues and a limited marketing budget. As a result, the owner wanted to focus on each of the company’s product lines and their contribution to the business to determine how to allocate marketing costs. Alternatively, with the company’s continued growth, the owner wondered whether the brewery would be better off investing in expansion to increase its current and long-term brewing capacity.

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Case Solution for Panmai Co-Operative (Revised)

Complete Case details are given below :

Case Name : Panmai Co-Operative (Revised)

Authors : Paul W. Beamish, Elizabeth M.A. Grasby, Krista Wylie

Source : Ivey Publishing

Case ID : 900M16

Discipline : Social Enterprise

Case Length : 12 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

A new marketing adviser at Panmai, a women’s weaving co-operative located in Kaset Wisai, Thailand, is trying to formulate a strategic plan for Panmai’s future. Specifically, he needs to decide which product/markets and which methods of distribution are appropriate for Panmai, whether Panmai should pursue more foreign sales and how to solve many operational problems existing at the company. Since he will only be at Panmai for two years, any changes he makes must be sustainable without his presence.

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Case Solution for Cameco in Kyrgyzstan: Corporate Social Responsibility Abroad

Complete Case details are given below :

Case Name : Cameco in Kyrgyzstan: Corporate Social Responsibility Abroad

Authors : Pratima Bansal, John Scarfe, Russell Johnston

Source : Ivey Publishing

Case ID : 903M63

Discipline : Social Enterprise

Case Length : 21 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

Based in Saskatoon, Canada, Cameco was the world’s largest uranium mining company. It had developed its policy for corporate social responsibility in northern Saskatchewan, where it had its major mining operations and where there was a large indigenous population of Cree and Dene Indians. Centers on whether the same corporate social responsibility policy can be applied to the company’s joint venture with the Kyrgyzstan government to operate a gold mine in eastern Kyrgyzstan. Complicating the decision is a chemical spill that had occurred several months before; relations with citizens in nearby communities were at an all-time low. The joint venture’s vice-president of human resources and corporate relations must decide which of the programs might be successfully implemented in Kyrgyzstan, what new programs might need to be developed, and how best to communicate company policy to the local community.

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